Challenge

Digititan (PTY) LTD is a proudly African company founded on a mission of working tirelessly towards making Africa a First-World continent that is grounded on harnessing technology and innovation to attain economic independence that serves all its people.

We aim to build one of the strongest companies in the world that will utilise all its resources for the benefit of the people of Africa. We are focussing on training and skilling young Africans in the field of technology, focussing on Information and Communication Technology as our launchpad for our greatness in innovation. We are helping young people to establish technology-based businesses that will transform and improve the quality of life in the continent.  

Outcome

Digititan (PTY) LTD appointed Pixel Menjic to rebrand and develop a new identity. The logo was redesigned and modernised, in a bold and contemporary style, still keeping the established digital line and dot markers in the brand mark. To be consistent throughout all touchpoints, stationery, social media graphics and booking forms were designed inline with the new identity.