With SoshaLam Transport having a new focus, the branding needed to be updated. The vision was to create a graphic language that is somewhere between a young shuttle service company, an established sound hire institute, and bottled still water supplier.

 

With the transport being the flagship, Pixel Menjic made sure that the branding was updated enhancing the forward-thinking ethos of the brand. We created a strong modern logo and a visual identity, including image treatments, a graphic device, iconography, typography, and colour palette.